{"id":56485,"date":"2023-06-13T11:35:40","date_gmt":"2023-06-13T09:35:40","guid":{"rendered":"https:\/\/bold.hamburg\/?page_id=56485"},"modified":"2024-08-12T10:59:26","modified_gmt":"2024-08-12T08:59:26","slug":"home","status":"publish","type":"page","link":"https:\/\/bold.hamburg\/en\/","title":{"rendered":"Home"},"content":{"rendered":"<p>[et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221;home_main_section&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; next_background_color=&#8221;#000000&#8243;][et_pb_row module_class=&#8221;pb0&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;text_center common_htags&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>WE ADVISE COMPANIES.<br \/>BUT WE DO IT DIFFERENTLY.<\/h1>\n<p>BOLD assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time. Step by step. Consistently. Or, more precisely, we sit down with our customers and start by asking questions. Not many questions, but the right ones. This shows us what\u2019s important and highlights what\u2019s already there, what needs to go and what could arise in the future. Together, we reshape, build, dismantle or rebuild your organisation. The goal? Boosting efficiency, establishing a sense of sustainability and bolstering your company\u2019s culture.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; module_id=&#8221;read_more_content_hp_mainrow_txt_en&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags &#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Together<\/h4>\n<p><span style=\"font-weight: 400;\">We work with you and discuss issues clearly and in good time \u2013 even when it\u2019s sometimes not easy to do so. This creates friction. And we convert this friction into solutions.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags &#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Open-minded<\/h4>\n<p><span style=\"font-weight: 400;\">We see ourselves as the new generation of consultants for the new generation of clients. That\u2019s why we\u2019re more than happy to use the latest scientific findings and technologies where it makes sense to do so.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags &#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>Efficient<\/h4>\n<p><span style=\"font-weight: 400;\">We don\u2019t intend to stay long. Nobody likes drawn-out processes. This safeguards what\u2019s important to us: maximum freedom to make decisions.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;fonts_15.text_block_maxWidth&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||||false|false&#8221; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<a href=\"javascript:void(0);\" id=\"read_more_btn_hp_mainrow_btn_en\">read more<\/a>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221;pt0 pb0  fixed_section&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#000000&#8243;][et_pb_row module_class=&#8221;pb0 pt0 fixed_row&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;text_block_border_TB h3-class&#8221; _builder_version=&#8221;4.26.1&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; text_orientation=&#8221;center&#8221; z_index_tablet=&#8221;0&#8243; text_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; text_text_shadow_vertical_length_tablet=&#8221;0px&#8221; text_text_shadow_blur_strength_tablet=&#8221;1px&#8221; link_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; link_text_shadow_vertical_length_tablet=&#8221;0px&#8221; link_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ul_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ul_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ul_text_shadow_blur_strength_tablet=&#8221;1px&#8221; ol_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; ol_text_shadow_vertical_length_tablet=&#8221;0px&#8221; ol_text_shadow_blur_strength_tablet=&#8221;1px&#8221; quote_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; quote_text_shadow_vertical_length_tablet=&#8221;0px&#8221; quote_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_2_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_2_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_2_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_3_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_3_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_3_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_4_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_4_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_4_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_5_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_5_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_5_text_shadow_blur_strength_tablet=&#8221;1px&#8221; header_6_text_shadow_horizontal_length_tablet=&#8221;0px&#8221; header_6_text_shadow_vertical_length_tablet=&#8221;0px&#8221; header_6_text_shadow_blur_strength_tablet=&#8221;1px&#8221; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; background_pattern_color=&#8221;rgba(0,0,0,0.2)&#8221; background_mask_color=&#8221;#ffffff&#8221; text_text_shadow_horizontal_length=&#8221;text_text_shadow_style,%91object Object%93&#8243; text_text_shadow_vertical_length=&#8221;text_text_shadow_style,%91object Object%93&#8243; text_text_shadow_blur_strength=&#8221;text_text_shadow_style,%91object Object%93&#8243; link_text_shadow_horizontal_length=&#8221;link_text_shadow_style,%91object Object%93&#8243; link_text_shadow_vertical_length=&#8221;link_text_shadow_style,%91object Object%93&#8243; link_text_shadow_blur_strength=&#8221;link_text_shadow_style,%91object Object%93&#8243; ul_text_shadow_horizontal_length=&#8221;ul_text_shadow_style,%91object Object%93&#8243; ul_text_shadow_vertical_length=&#8221;ul_text_shadow_style,%91object Object%93&#8243; ul_text_shadow_blur_strength=&#8221;ul_text_shadow_style,%91object Object%93&#8243; ol_text_shadow_horizontal_length=&#8221;ol_text_shadow_style,%91object Object%93&#8243; ol_text_shadow_vertical_length=&#8221;ol_text_shadow_style,%91object Object%93&#8243; ol_text_shadow_blur_strength=&#8221;ol_text_shadow_style,%91object Object%93&#8243; quote_text_shadow_horizontal_length=&#8221;quote_text_shadow_style,%91object Object%93&#8243; quote_text_shadow_vertical_length=&#8221;quote_text_shadow_style,%91object Object%93&#8243; quote_text_shadow_blur_strength=&#8221;quote_text_shadow_style,%91object Object%93&#8243; header_text_shadow_horizontal_length=&#8221;header_text_shadow_style,%91object Object%93&#8243; header_text_shadow_vertical_length=&#8221;header_text_shadow_style,%91object Object%93&#8243; header_text_shadow_blur_strength=&#8221;header_text_shadow_style,%91object Object%93&#8243; header_2_text_shadow_horizontal_length=&#8221;header_2_text_shadow_style,%91object Object%93&#8243; header_2_text_shadow_vertical_length=&#8221;header_2_text_shadow_style,%91object Object%93&#8243; header_2_text_shadow_blur_strength=&#8221;header_2_text_shadow_style,%91object Object%93&#8243; header_3_text_shadow_horizontal_length=&#8221;header_3_text_shadow_style,%91object Object%93&#8243; header_3_text_shadow_vertical_length=&#8221;header_3_text_shadow_style,%91object Object%93&#8243; header_3_text_shadow_blur_strength=&#8221;header_3_text_shadow_style,%91object Object%93&#8243; header_4_text_shadow_horizontal_length=&#8221;header_4_text_shadow_style,%91object Object%93&#8243; header_4_text_shadow_vertical_length=&#8221;header_4_text_shadow_style,%91object Object%93&#8243; header_4_text_shadow_blur_strength=&#8221;header_4_text_shadow_style,%91object Object%93&#8243; header_5_text_shadow_horizontal_length=&#8221;header_5_text_shadow_style,%91object Object%93&#8243; header_5_text_shadow_vertical_length=&#8221;header_5_text_shadow_style,%91object Object%93&#8243; header_5_text_shadow_blur_strength=&#8221;header_5_text_shadow_style,%91object Object%93&#8243; header_6_text_shadow_horizontal_length=&#8221;header_6_text_shadow_style,%91object Object%93&#8243; header_6_text_shadow_vertical_length=&#8221;header_6_text_shadow_style,%91object Object%93&#8243; header_6_text_shadow_blur_strength=&#8221;header_6_text_shadow_style,%91object Object%93&#8243;]<\/p>\n<p><marquee><\/p>\n<h3>Brands won\u2019t have a future unless they use AI in rational ways.<a class=\"et_pb_button common_button\" href=\"\/en\/ai\/\">more<\/a> Brands won\u2019t have a future unless they use AI in rational ways.<a class=\"et_pb_button common_button\"  href=\"\/en\/ai\/\">more<\/a> Brands won\u2019t have a future unless they use AI in rational ways. <a class=\"et_pb_button common_button\"  href=\"\/en\/ai\/\">more<\/a><\/h3>\n<p><\/marquee><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221;pt0&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#000000&#8243;][et_pb_row module_class=&#8221;pb0&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/bold.hamburg\/wp-content\/uploads\/2023\/05\/Bold-Unternehmensberatung-2.jpg&#8221; alt=&#8221;news &#8211; bold&#8221; title_text=&#8221;Bold-Unternehmensberatung-2&#8243; module_class=&#8221;full_image_width img_B_border imgB_icon&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; \/][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221;line-border &#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#000000&#8243;][et_pb_row _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;text_center common_htags text_block_maxWidth&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>FOCUS AREAS<\/h2>\n<p>Brands, organisations and people: if one has a weak spot, they all do. That\u2019s a fact. Bad news? Not really. Because, if you turn it around, it means that when people or the organisation get stronger, so does the brand. Sometimes, this gets thrown out of balance. We put things back on the right footing.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; column_structure=&#8221;1_3,1_3,1_3&#8243;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags mb20&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>BRAND<\/h4>\n<p>We develop a strategy for your brand, identify areas of action and ensure greater flexibility. And we check whether the brand, the organisation and the people are a good fit for one another. You could call it a stress test for the future.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags mb20&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>ORGANISATION<\/h4>\n<p>We focus on building, rebuilding and dismantling organisations and structures, optimise interfaces within a company and decide which form of collaboration is the best match. We\u2019ve put together more content houses and newsrooms than you could shake a stick at.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags mb20&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>PEOPLE<\/h4>\n<p>We\u2019re a sparring partner for managers and boards, assisting you within and, if needed, outside of your positions. Beyond this, we offer team development, including various formats for consulting and training.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221;line-border&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#000000&#8243;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_class=&#8221;flex_align_center row_P_LR mobile_flex_row &#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;mobile_flex_row_col&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;common_htags mb20&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;412px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>WHO NEEDS US AND WHY.<\/h2>\n<p>Sometimes, business owners have a feeling that everything is going well. But. Or that their employees are doing their best. But. Or that they themselves are doing everything perfectly. But. Or that the organisation is on a great footing. But. Or that the brand is strong.<span style=\"font-weight: 400;\">But&#8230; But what?<\/span><\/p>\n<p>[\/et_pb_text][et_pb_code module_class=&#8221;fonts_15&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"read_more_text_txt_en\"><!-- [et_pb_line_break_holder] --><pee class=\"pb20\">We work with you to find this out. As part of this, we really hold you to your promise. After all, we don\u2019t give you ready-to-use solutions. We ask questions and call things into question. Turn things upside down and back to front. Yes, sometimes this is painful. Because employees and organisations might need to leave behind the paths they\u2019re familiar with. Or leave behind tried-and-trusted processes. Or acquire new skills. But time and again, our experience has shown us that, at the end of the day, everyone moves forward. Take it into your own hands. Even if you don&#8217;t know what \u2018it\u2019 is.<\/pee><!-- [et_pb_line_break_holder] --><pee>And then? Turn the vague feeling that you need to change something into the good feeling of having achieved something. Something that\u2019s beneficial for your company, no less. The right thing. The change you needed.<\/pee><\/div>\n<p><!-- [et_pb_line_break_holder] --><a href=\"javascript:void(0);\" class=\"read_more_btn_btn_en\">read more<\/a>[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/bold.hamburg\/wp-content\/uploads\/2023\/04\/Unternehmensberatung-Bold.jpg&#8221; alt=&#8221;alphabeta &#8211; bold&#8221; title_text=&#8221;Unternehmensberatung-Bold&#8221; module_class=&#8221;full_image_width imgB_icon&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; \/][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221; line-border&#8221; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221; prev_background_color=&#8221;#000000&#8243;][et_pb_row _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;text_center common_htags&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>NEWS FROM BOLD<\/h2>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;\/en\/news\/&#8221; button_text=&#8221;more articles&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;common_button&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; \/][\/et_pb_column][\/et_pb_row][et_pb_row module_class=&#8221;home_blog&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; vertical_offset_tablet=&#8221;0&#8243; horizontal_offset_tablet=&#8221;0&#8243; z_index_tablet=&#8221;0&#8243; box_shadow_horizontal_tablet=&#8221;0px&#8221; box_shadow_vertical_tablet=&#8221;0px&#8221; box_shadow_blur_tablet=&#8221;40px&#8221; box_shadow_spread_tablet=&#8221;0px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code module_class=&#8221;custom_am_post_grid&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]\n\t   \n\t\t<div id=\"gm-3idskfy6\" \n\t\t\tdata-grid-style=\"default\"\n\t\t\tclass=\"am_ajax_post_grid_wrap gm-3idskfy6 gridmaster-default\"\n\t\t\tdata-pagination_type=\"\" \n\t\t\tdata-am_ajax_post_grid='{&quot;post_type&quot;:&quot;post&quot;,&quot;posts_per_page&quot;:&quot;3&quot;,&quot;orderby&quot;:&quot;menu_order date&quot;,&quot;order&quot;:&quot;DESC&quot;,&quot;title_length&quot;:50,&quot;content_from&quot;:&quot;excerpt&quot;,&quot;excerpt_type&quot;:&quot;words&quot;,&quot;excerpt_length&quot;:15,&quot;show_read_more&quot;:&quot;yes&quot;,&quot;read_more_text&quot;:&quot;&quot;,&quot;show_filter&quot;:&quot;no&quot;,&quot;btn_all&quot;:&quot;yes&quot;,&quot;cat&quot;:&quot;&quot;,&quot;paginate&quot;:&quot;no&quot;,&quot;hide_empty&quot;:0,&quot;pagination_type&quot;:&quot;&quot;,&quot;infinite_scroll&quot;:&quot;&quot;,&quot;animation&quot;:&quot;&quot;,&quot;grid_style&quot;:&quot;default&quot;,&quot;grid_id&quot;:&quot;gm-3idskfy6&quot;,&quot;taxonomy&quot;:&quot;category&quot;,&quot;terms&quot;:&quot;&quot;,&quot;grid_image_size&quot;:&quot;full&quot;,&quot;filter_heading&quot;:&quot;&quot;,&quot;toggle_filter_items&quot;:&quot;&quot;,&quot;id&quot;:0}'>\n\n\t\t\t\t\t\t\t\t<div class=\"asr-ajax-container\">\n\t\t\t\t<div class=\"asr-loader\">\n\t\t\t\t\t<div class=\"lds-dual-ring\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"asrafp-filter-result\">\n\t\t\t\t\t\n\t\t\t<div class=\"am_post_grid am__col-3 am_layout_1  \">\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"am_grid_col\">\n\t<div class=\"am_single_grid\">\n\t\t<div class=\"am_thumb\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1920\" src=\"https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Tang_01-scaled.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Tang_01-scaled.jpg 2560w, https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Tang_01-1280x960.jpg 1280w, https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Tang_01-980x735.jpg 980w, https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Tang_01-480x360.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2560px, 100vw\" \/>\t\t<\/div>\n\t\t<div class=\"am_cont\">\n            <h4 class=\"am__title\"><a href=\"https:\/\/bold.hamburg\/en\/polyopportunity-festival-2025\/\">Polyopportunity Festival 2025<\/a><\/h4>            <div class=\"am__excerpt\">This year, I had the opportunity to attend the Polyopportunity Festival in Tangier \u2013 and<\/div>            <div class=\"gm_read_more\"><a href=\"https:\/\/bold.hamburg\/en\/polyopportunity-festival-2025\/\" class=\"am__readmore am__read_more_link\">Read More<\/a><\/div>\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"am_grid_col\">\n\t<div class=\"am_single_grid\">\n\t\t<div class=\"am_thumb\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" src=\"https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/LDN-rotated-e1750776862111.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/>\t\t<\/div>\n\t\t<div class=\"am_cont\">\n            <h4 class=\"am__title\"><a href=\"https:\/\/bold.hamburg\/en\/london-the-pulse-of-international-transformation\/\">London: The Pulse of International Transformation<\/a><\/h4>            <div class=\"am__excerpt\">London is more than just a city to me. I lived there for twelve years,<\/div>            <div class=\"gm_read_more\"><a href=\"https:\/\/bold.hamburg\/en\/london-the-pulse-of-international-transformation\/\" class=\"am__readmore am__read_more_link\">Read More<\/a><\/div>\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"am_grid_col\">\n\t<div class=\"am_single_grid\">\n\t\t<div class=\"am_thumb\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"640\" src=\"https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Berlin_02.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Berlin_02.jpeg 480w, https:\/\/bold.hamburg\/wp-content\/uploads\/2025\/06\/Berlin_02-225x300.jpeg 225w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/>\t\t<\/div>\n\t\t<div class=\"am_cont\">\n            <h4 class=\"am__title\"><a href=\"https:\/\/bold.hamburg\/en\/ai-in-berlin-ecosystem-structure-signal\/\">AI in Berlin: Ecosystem. Structure. Signal.<\/a><\/h4>            <div class=\"am__excerpt\">When we talk about artificial intelligence (AI) in Germany today, Berlin inevitably takes centre stage.<\/div>            <div class=\"gm_read_more\"><a href=\"https:\/\/bold.hamburg\/en\/ai-in-berlin-ecosystem-structure-signal\/\" class=\"am__readmore am__read_more_link\">Read More<\/a><\/div>\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t<div class=\"am_posts_navigation\">\n\t\t\t<div class=\"am_posts_navigation_init\"><span aria-current=\"page\" class=\"page-numbers current\">1<\/span>\n<a class=\"page-numbers\" href=\"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485\/page\/2\/\">2<\/a>\n<a class=\"page-numbers\" href=\"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485\/page\/3\/\">3<\/a>\n<span class=\"page-numbers dots\">&hellip;<\/span>\n<a class=\"page-numbers\" href=\"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485\/page\/10\/\">10<\/a>\n<a class=\"next page-numbers\" href=\"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485\/page\/2\/\">\u00bb<\/a><\/div>\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\n\t\t[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section bb_built=&#8221;1&#8243; module_class=&#8221;home_main_section&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; next_background_color=&#8221;#000000&#8243;][et_pb_row module_class=&#8221;pb0&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;text_center common_htags&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;] WE ADVISE COMPANIES.BUT WE DO IT DIFFERENTLY. BOLD assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time. Step by step. Consistently. Or, more precisely, we sit down with<a class=\"am__readmore\" href=\"https:\/\/bold.hamburg\/en\/ai-in-berlin-ecosystem-structure-signal\/\"> [&#8230;]<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-56485","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Home \u2013 BOLD Management Consulting<\/title>\n<meta name=\"description\" content=\"Bold assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bold.hamburg\/en\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Home \u2013 BOLD Management Consulting\" \/>\n<meta property=\"og:description\" content=\"Bold assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bold.hamburg\/en\/\" \/>\n<meta property=\"og:site_name\" content=\"BOLD Unternehmensberatung\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-12T08:59:26+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bold.hamburg\/en\/\",\"url\":\"https:\/\/bold.hamburg\/en\/\",\"name\":\"Home \u2013 BOLD Management Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/bold.hamburg\/#website\"},\"datePublished\":\"2023-06-13T09:35:40+00:00\",\"dateModified\":\"2024-08-12T08:59:26+00:00\",\"description\":\"Bold assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time.\",\"breadcrumb\":{\"@id\":\"https:\/\/bold.hamburg\/en\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bold.hamburg\/en\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bold.hamburg\/en\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/bold.hamburg\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Home\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bold.hamburg\/#website\",\"url\":\"https:\/\/bold.hamburg\/\",\"name\":\"BOLD Unternehmensberatung\",\"description\":\"BOLD Unternehmensberatung\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bold.hamburg\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Home \u2013 BOLD Management Consulting","description":"Bold assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bold.hamburg\/en\/","og_locale":"en_US","og_type":"article","og_title":"Home \u2013 BOLD Management Consulting","og_description":"Bold assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time.","og_url":"https:\/\/bold.hamburg\/en\/","og_site_name":"BOLD Unternehmensberatung","article_modified_time":"2024-08-12T08:59:26+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bold.hamburg\/en\/","url":"https:\/\/bold.hamburg\/en\/","name":"Home \u2013 BOLD Management Consulting","isPartOf":{"@id":"https:\/\/bold.hamburg\/#website"},"datePublished":"2023-06-13T09:35:40+00:00","dateModified":"2024-08-12T08:59:26+00:00","description":"Bold assists organisations, brands and people undergoing transformation processes, working shoulder-to-shoulder with them during this time.","breadcrumb":{"@id":"https:\/\/bold.hamburg\/en\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bold.hamburg\/en\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bold.hamburg\/en\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/bold.hamburg\/en\/"},{"@type":"ListItem","position":2,"name":"Home"}]},{"@type":"WebSite","@id":"https:\/\/bold.hamburg\/#website","url":"https:\/\/bold.hamburg\/","name":"BOLD Unternehmensberatung","description":"BOLD Unternehmensberatung","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bold.hamburg\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/comments?post=56485"}],"version-history":[{"count":28,"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485\/revisions"}],"predecessor-version":[{"id":58163,"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/pages\/56485\/revisions\/58163"}],"wp:attachment":[{"href":"https:\/\/bold.hamburg\/en\/wp-json\/wp\/v2\/media?parent=56485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}